NYAA manages a range of AMO programs to support the New York apple industry, including:
Promoting demand for New York State-produced and –packed apples and apple products, through promotional and educational work with retailers, handlers, consumers, processors, and others. Representing our members’ point of view to buyers, the public, and state and federal legislative and regulatory entities. Coordinating and performing agricultural and market research activities. Cooperating with similar associations or agencies in performing any of the above purposes, and any and all things that affect the mutual interests of the New York State apple industry.